Analysis & insights

Sometimes I can feel the tension until I write some general text about digital analytics. This is a place for such pearls of wisdom, after all this is a personal page :)

What is that web analytics for?

When buying a car, it’s perfectly normal besides basic equipment to have something more than a horn and an ashtray. You’d probably be surprised if you sat behind the wheel of a vehicle that doesn’t have a windshield, speedometer, or…